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Avoid the 5 Construction Donkeys
One of our clients recently mentioned that she had a couple of subs who turned out to be Slacker Donkeys. Truth is, she used a stronger...

Yvonne Root
Aug 4, 20214 min read
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OK, Now Jump!
Take a Leap You probably don’t strap a sizeable elastic cord around your ankle several times a week and jump off the edge. But if you’re...

Yvonne Root
Apr 21, 20213 min read
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Word of Mouth Strategy
Which One Is It? When I first heard the words Word of Mouth Strategy, I thought the concept seemed rather oxymoronic. My thinking went...

Yvonne Root
Mar 10, 20213 min read
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Networking the Old-Fashioned Way
Networking the Old-Fashioned Way Even if it is New-Fashioned The concepts and practices of networking are both ancient and fresh. On the...

Yvonne Root
Mar 3, 20214 min read
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Kissing the Right Frog
So far in this series we’ve: · noticed who the hero was when the Big Bad Wolf came around · learned when to call for your Fairy Godmother...

Yvonne Root
Feb 10, 20213 min read
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Prince Charming Needs A Valet
At the beginning of this series, we looked at Taking on the Big Bad Wolf and how Construction Contractors fit into that scene – heroes,...

Yvonne Root
Feb 3, 20212 min read
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Worth Quoting
It has been a year. A year for the books. A year to remember. A year that (in years to come) will stand out. It would be nice to think...

Yvonne Root
Dec 30, 20202 min read
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That Sure as %*&# is Not Safe!
Have you, like me, grown weary of the Stay Safe message? Well, hold on to your seatbelts because this adventurous message isn’t about...

Yvonne Root
Dec 2, 20203 min read
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